Michael Anderson, The Outlook Group

Michael Anderson Analyzes the NFDA Consumer Awareness And Preferences Survey in the Memorial Business Journal

By Michael Anderson
Vice President of Marketing and Business Development
The Outlook Group

FRANKLIN, OHIO – The National Funeral Directors Association’s 2014 Consumer Awareness and Preferences Survey supports the findings from the 2012 and 2013 Consumer Awareness and Preferences studies, the ZMET study and the Citrin Cooperman study: The consumer is changing, and if we as a profession don’t offer consumers what they demand, they will go elsewhere to find what they want.

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Rob and Bob Reed

Congratulations to both Rob Reed and Bob Reed!

Physicians Mutual Appoints Rob Reed as New President and CEO

Omaha, NE – September 9, 2014 –Physicians Mutual, a premier provider in individual health, life and retirement insurance products, today announced that its board of directors named Rob Reed as president and chief executive officer, effective January 1, 2015. Reed currently serves as executive vice president and chief operating officer and has been a member of the board of directors since 2005.

“Rob is an accomplished business leader with a combination of financial and operational acumen, making him uniquely positioned to lead the company,” said Physicians Mutual Chairman of the Board William Hamsa, M.D. “This leadership change comes at a time of strength and growth for Physicians Mutual. The company has the right strategy and the right people in place to ensure future success.”

Current Physicians Mutual President and CEO Robert “Bob” Reed will become chairman-elect of the board of directors and remain involved as an advisor to the new president and CEO, effective January 1, 2015.

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